Tuesday, September 8, 2009

Search Engine Optimization

Be wary of self-professed internet gurus who claim to be able to propel your website to higher organic rankings. We all know that google is the only search engine that matters and google changes the algorithms by which their bots rank sites about every 23 seconds. Google pay-per-click is a revenue generator for them, so what's the incentive to make organic optimization easy?

Some basic tips to enhance your organic optimization:

- Link, link, link to other websites and ensure they link back to you
- Write simple main page text and meta tags
- Don't load your homepage down with video and flash
- Consider a Facebook or twitter account to update special events, news, etc. And work on a following...and stream from your website. Make your website an information hub that is updated at least daily.
- Eblast, Eblast, Eblast and direct people back to your website for more information

Just a few simple tips to help your organic SE placement!

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